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Marketing Level 3 (QLS) Course

In Marketing , discover the intricacies of consumer behavior, strategic planning, and market trends. Gain insights into branding strategies, digital marketing, and effective communication methods. Delve into market research methodologies, exploring how data analysis shapes marketing decisions. This course navigates…

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6956 Students
  • Last updated 2 February 2024
  • English
  • Accredited Course

Welcome to Open Learning College – Change your career, Increase your salary, and Improve your life.


Course Overview                                                    


Embark on a transformative learning journey with the UK’s most innovative home study provider, offering courses designed to unlock your true potential and facilitate the career change you desire. Access our distance learning courses directly from anywhere, anytime, and acquire industry-recognised Professional Qualifications essential for advancing in your career.

Specifically, explore the flexible and convenient Marketing (Level 3) course, an ideal way to gain a diploma qualification. Whether you aim for further education, improved job prospects, or expanded knowledge, this comprehensive course allows you to prepare thoroughly for exams or careers through home study. Plus, it’s structured to be accessible and beneficial even if you have no prior knowledge in Marketing .

This Level 3 Diploma course provides a foundation in the field of Marketing. People are exposed to marketing on a regular basis, some subtle mediums, others more in ‘your face’ and noticeable. It will be of particular benefit to those students who wish to pursue the examinations of the Chartered Institute of Marketing, undergraduates looking to study to the course at University or those graduates in Management wishing to pursue postgraduate studies in Marketing.

The course comprises of ten carefully selected modules that cover a broad range of topics within the Marketing field covering theory and models, and techniques to implement the tools into practice.


 Course Key Topics


the Marketing (Level 3) course is divided into 10 modules.

Module 1: Introduction to Marketing
Providing the foundation blocks for the entire course. This module will introduce the student to modern concepts of business marketing. The focus will be on marketing in the context of the global economy, working in the new digital age. The most widely accepted definition of marketing on a global scale comes from the Chartered Institute of Marketing (CIM) in the UK which is the largest marketing body in the world in terms of membership. The definition claims marketing to be the “management process of anticipating, identifying and satisfying customer requirements profitably”. Thus, operative marketing involves the processes of market research, new product development, product life cycle management, pricing, channel management as well as promotion. However, marketing is more of a process-oriented cross function, not a direct decision maker in these processes. It is one of the company’s management tools to ensure that products and services are developed according to market requirements, and that they are profitable.

Module 2: Marketing Principles
This unit will examine the practice, theory and standards in Marketing. It will examine the core skills required in order to obtain proficiency in marketing. It will introduce the professional Institutions that support the development of marketing and provide governance over the profession. We will examine concepts of marketing in the UK business arena and the world stage.

Module 3: Marketing Strategy
This unit will examine the techniques of formulating Marketing Strategies within modern business applications. It will examine both theoretical and practical applications of strategic development. We will examine alignments required with Corporate Strategic Planning. We will examine latest published works in this area and provide an additional reading list to support individual development. A marketing strategy serves as the foundation of a marketing plan. A marketing plan contains a list of specific actions required to successfully implement a specific marketing strategy. An example of marketing strategy is as follows: “Use a low cost product to attract consumers. Once our organisation, via our low cost product, has established a relationship with consumers, our organisation will sell additional, higher-margin products and services that enhance the consumer’s interaction with the low-cost product or service.”

Module 4: Marketing Communications
This unit looks at the important aspect of communications within marketing. How to make the best use of media coverage, how to conduct effective marketing campaigns, the ability to produce coherent marketing presentations and stakeholder management. Traditionally, marketing communication practitioners focus on the creation and execution of printed marketing collateral; however, academic and professional research developed the practice to use strategic elements of branding and marketing in order to ensure consistency of message delivery throughout an organization. Many trends in business can be attributed to marketing communication; for example: the transition from customer service to customer relations, and the transition from human resources to human solutions. In branding, opportunities to contact stakeholders are called brand touchpoints (or points of contact.) Marketing communication is concerned with the general behavior of an organisation and the perceptions of the organisation that are promoted to stakeholders through these touchpoints.

Integrated Marketing Communication is accepted as a goal of a marketing communication strategy.

Module 5: Global or International Marketing
The economic aspects stressed in globalisation are trade, investment and migration. The globalisation of trade entails that human beings have greater access to an array of goods and services never seen before in human history. From German cars, to Colombian coffee, from Chinese clothing, to Egyptian cotton, from American music, to Indian software, human beings may be able to purchase a wide range of goods and services. The globalisation of investment takes place through Foreign Direct Investment, where multinational companies directly invest assets in a foreign country, or by indirect investment where individuals and institutions purchase and sell financial assets of other countries. Free migration allows individuals to find employment in jurisdictions where there are labor shortages. These aspects of international trade and marketing are explored in greater depth.

Module 6: Direct Marketing
Direct marketing is a discipline within marketing that involves the planned recording, analysis and tracking of individual customers’ (business-to-business or consumer) responses and transactions for the purpose of developing and prolonging mutually profitable customer relationships. The term was coined in the 1970s by Lester Wunderman, who pioneered direct marketing techniques with brands such as Amex and Columbia Records.

Module 7: Distribution in Marketing
‘Distribution’ is one of the four aspects of marketing. A distribution business is the middleman between the manufacturer and retailer or (usually) in commercial or industrial the business customer. After a product is manufactured by a supplier/factory, it is typically stored in a distribution company’s warehouse. The product is then sold to retailers or customers. The other three parts of the marketing mix are product management, pricing, and promotion.

Module 8: Marketing and E-Commerce
Electronic commerce, EC, e-commerce or ecommerce consists primarily of the distributing, buying, selling, marketing, and servicing of products or services over electronic systems such as the Internet and other computer networks. The information technology industry might see it as an electronic business application aimed at commercial transactions. It can involve electronic funds transfer, supply chain management, e-marketing, online marketing, online transaction processing, electronic data interchange (EDI), automated inventory management systems, and automated data collection systems. It typically uses electronic communications technology such as the Internet, extranets, e-mail, e-books, databases, and mobile phones.

Module 9: Marketing for Managers
Marketing management is a business discipline focused on the practical application of marketing techniques and the management of a firm’s marketing resources and activities. Marketing managers are often responsible for influencing the level, timing, and composition of customer demand in a manner that will achieve the company’s objectives.

Module 10: Marketing – The theory and the techniques
A summing up unit examining the many theories and techniques exploited in marketing today. An examination into methods and leading theorists is explored.

Most companies today have a customer orientation (also called customer focus). This implies that the company focuses its activities and products on customer needs. Generally there are two ways of doing this: the customer-driven approach and the product innovation approach.

(Please click on the curriculum tab above to see a detailed view of each module)


What Will You Learn?

  • In Marketing, you'll delve into an array of essential marketing concepts and strategies.
  • You'll explore consumer behavior, understanding how customers think and make purchasing decisions.
  • The course covers market research methodologies, enabling you to gather insights and data crucial for effective marketing campaigns.
  • You'll delve into branding, learning how to create and maintain a strong brand presence in the market.
  • Additionally, digital marketing tools and techniques will be a key focus, encompassing social media marketing, SEO strategies, and content creation, preparing you to navigate the dynamic digital landscape effectively.
  • Furthermore, you'll gain insights into marketing ethics and the importance of sustainability in contemporary marketing practices, fostering a comprehensive understanding of responsible marketing strategies.

Career Profile -Digital Marketer


Career Profile


Digital marketers use a variety of digital marketing methods to communicate with customers and promote sales and activities

Digital marketing involves the promotion of products and services through a variety of digital channels, using the internet and mobile technology. Push and pull marketing techniques are applied, targeting consumers both directly and indirectly.

In the role of digital marketer, you’ll be involved in developing an organisation’s multi-channel communication strategies and may work across several areas, or specialise in a few, depending on the size and requirements of your employer.

Types of digital marketing

Commonly used digital marketing techniques include:

* social media marketing – developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Twitter, YouTube and Instagram.
* search engine optimisation (SEO) – developing strategies to increase the number of visitors to a website by achieving high-ranking placements in search results.
* pay-per-click (PPC) campaigns – sponsored online advertising paid for by the business to appear alongside non-paid search results.
* mobile marketing – includes app-based, in-game, location-based and SMS marketing.
* affiliate marketing – where a business allows other businesses (affiliates) to sell products on their website. The affiliate is paid commission for each customer brought to the website by their own marketing strategies.

Responsibilities
As a Digital Marketer, you’ll need to:

* create and upload copy and images for the organisation’s website
* write and dispatch email marketing campaigns
* provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI)
* research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
* design website banners and assist with web visuals
* communicate with clients, affiliate networks and affiliate partners
* conduct keyword research and web statistics reporting
* contribute to social media engagement and brand awareness campaigns
* use web analytics software to monitor the performance of client websites and make recommendations for improvement
* contribute to company and industry blogs and manage e-communications
* assist with paid media, including liaising with digital advertising agencies
* develop and integrate content marketing strategies
* keep up to date with current digital trends
* manage the contact database and assist with lead generation activities
* negotiate with media suppliers to achieve the best price for clients.

Salary

* Typical entry-level salaries for positions such as digital marketing assistant range from £22,000 to £25,000.
* As a digital marketing officer or executive, with a few years’ experience, you can expect to earn in the region of £22,000 to £28,000.
* In a more senior management role, such as digital marketing manager, you could earn up to £48,000.

Some digital marketing agencies and private sector companies offer bonuses, private healthcare and additional benefits packages.

Income figures are intended as a guide only.

Working Hours

Working hours are typically 37 to 40 hours per week, although hours will increase during large-scale marketing campaigns and project work.

Part-time work is available. Short-term contracts are also available, generally through recruitment agencies.

What to expect

* The role is largely office based with a lot of communication by phone, email and conference calls. You may also communicate with colleagues through a digital workflow planner.
* Travel may be required, especially in agency roles where visits to clients are an essential part of the job.
* Flexible working patterns and some working from home may be possible.
* Self-employment or freelance work is possible for experienced digital marketers who choose to become independent consultants.
* Due to the changeable and fast-paced nature of the digital marketing sector the role is challenging but rewarding.

Skills

You’ll need to have:

* strong verbal communication skills for articulating ideas to colleagues and clients
* excellent written communication skills for producing high quality content
* attention to detail and accuracy
* the ability to work independently and flexibly
* the capacity to prioritise and work across multiple projects
* the ability to work as part of a team
* organisational skills with the ability to deliver a high volume of quality work
* creative skills for contributing new and innovative ideas
* the ability to work well under pressure and meet deadlines
* networking and analytical skills
* knowledge of existing and emerging social media platforms
* excellent IT skills.

Career prospects

As a graduate, your immediate prospects depend on the size and type of organisation you work for. Due to the fast-changing and developing nature of the digital marketing sector, the more experience you gain early on, the more likely you’ll be able to progress into senior roles.

It’s usual to start in a junior role, such as digital marketing assistant, and from this, you can then progress to more experienced roles like digital marketing manager, executive or coordinator, within two to five years. There is an increasing requirement to gain further qualifications to enter senior marketing roles.

If you reach digital account director level, you’ll have overall responsibility for managing accounts, strategy and digital marketing campaigns. You’ll take on additional responsibilities, such as budgets and training and mentoring junior members of the team.


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Course Entry Requirements - Do I need previous experience?


  Course Entry Requirements


At Open Learning College, we firmly believe that education should be accessible to everyone, regardless of their background or previous education experience. That’s why we’ve designed our Marketing (Level 3) course to be open to anyone who is interested in learning more about this fascinating subject, without any prior knowledge or experience required.

We want to give everyone the opportunity to expand their knowledge and take part in a highly rewarding online course, which is why we keep our entry requirements to a minimum. This means that you can start the course at any time and study at your own pace for up to 12 months from the date of initial registration, with the full support of a personal tutor.


Tutor Support - What support will I receive?


 The right support


Our Marketing (Level 3) course is designed to provide you with comprehensive materials to guide you through your learning journey. You’ll have the support of your own personal tutor, who will be there to assist you with your coursework and answer any questions you may have. Furthermore, our Student Advisors are always available to provide you with practical advice and guidance via the online portal, email or phone, ensuring that you’re fully supported throughout your studies.

When you’re choosing a course provider, it’s vital to check the quality of their learning materials, the qualifications you will receive, and the kind of learning support that will be offered. With Open Learning College all our courses lead to Industry Recognised Qualifications. We’ll also give you high quality interactive online course materials and all the support you need.

  • When you gain a qualification with us you can be sure it will make your CV stand out and that it will be recognised and respected by your future employer. To ensure you succeed, Open Learning College also gives you:
  • Easy access to our courses with no entrance exams to sit and no previous experience required
  • Course materials written and developed by experts in their field
  • Access to a dedicated personal Tutor who will help you with any queries or if you need further clarification
  • V.O.I.C.E our Innovative delivery platforms enhances your learning via the Metaverse, Zoom or our Learner Management System.
  • Course Advisors who are specially trained to provide you with information about which of our courses is most suitable for you and your goals
  • All the support you need to help you succeed in your choice.

 


Course Assessments - How will I be assessed?


 Course Assessments


The Marketing (Level 3) course at Open Learning College is designed to provide a comprehensive and flexible learning experience. Unlike traditional exam-based courses, our course is marked through a process of continuous assessment, which is guided by your personal tutor.

This means that you won’t have to worry about memorising information for a final exam. Instead, you will have the opportunity to learn at your own pace and apply your knowledge through practical assignments and quizzes at the end of each module. Our online platform allows you to access the course from anywhere and at any time, and you can also choose to receive the course materials by post.

When you complete each module, you will submit your assignments and quizzes online for marking. While there is no word count requirement for these assignments, we do expect well-thought-out and complete answers. Your tutor will provide constructive feedback and guidance on areas for improvement to help you achieve your best performance.

Once your assignments have been verified and assessed, you will be awarded a certificate of achievement from the Open Learning College. This certificate confirms that you have met all of the learning outcomes and assessment criteria for the Marketing (Level 3), and demonstrates your competency and knowledge in this field.

With this qualification, you can advance your career or pursue further studies in the field of Marketing.


Course Duration - How long will it take to complete the course?


 Course Duration


We recommend you spend approximately 200 hours of your time studying for Marketing (Level 3) course. The pace of study is completely up to you. To give an example, if you dedicate 4 hours per week to study,  it would take you one year to complete but if you could spare 8 hours a week you could complete it in six months.

Get started today, and you can earn your Open Pathway Accreditation Diploma (OPA.dip) in Marketing (Level 3) in as little as six months. 


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Course Qualification - What qualification will I receive?


  Course Qualifications


This is a dual-certification course and you will therefore receive two qualifications. This course is certified by Open Learning College via the Open Pathway Accreditation Programme.

This course leads to a Level 3 for successful learners. This means that it is independently accredited at a level of learning equivalent to level 3 on the Regulated Qualifications Framework (RQF) for England.

This qualification has been developed by Open Learning College to meet the specific needs of our learners and has been accredited by QLS demonstrating the learning activity has reached the required Quality Licence Scheme standards and benchmarks.

The Quality Licence Scheme recognises a provider’s commitment to high-quality courses in the non-regulated sector, by evaluating quality processes and endorsing an organisation. This demonstrates to the people you work with that there is a commitment to delivering a high quality of learning and learners are able to receive an endorsed Certificate of Achievement upon completion of their course.

Open Learning College have undergone external quality checks to ensure that the organisation and the courses’ it offers meet a high standard. Regular reviews of our courses are carried out as part of the endorsement process.

The course depth and study has been benchmarked at Level 3 against level descriptors published by Ofqual.

Visit www.qualitylicencescheme.co.uk for more information.

1. You will receive your accreditation directly from QLS, once you have successfully completed your course (certification fees are included in the course fee).

2. You will receive the Open Pathway Accreditation Diploma (OPA.dip) from Open Learning College.



Grading & How it Works

The UK has a unique higher education grading system. Its most unique feature compared to traditional grading systems is that it aims to be more specific in describing students’ academic achievement.

This type of assessment method is highly valued because it offers many advantages. Most importantly it highlights your academic strengths and specific skills, therefore, it helps employers gain a better understanding of your true potential.

Since it is proved to be such an efficient tool to assess students’ performance, many foreign countries like Canada, Australia and India are using the same grading system on some occasions with small changes to fit into their own local educational context.

We use a letter grade scale from A to F to indicate the students’ academic performance. If you get an A it means you have shown outstanding knowledge whereas if you get an F it means your score is not sufficient to pass the exam.


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What's Included - What do I get when I enrol?


  What’s Included


Your course fee covers everything you will need to successfully complete the Marketing (Level 3) online study course and earn your qualification:

A full range of student services, including:

  • All textbooks, study folders, and/or online learning aids designed for online learning.
  • Free Open Learning College branded promotional item when you enrol.
  • One year’s educational support by a specialist tutor in your chosen course field.
  • Life-time access to the online student portal Xperience™ (Student Chat, Forums and Online Support Resources).
  • Comprehensive Study Guide & Study Plan.
  • PDF or hardcopy certificate to show employers (employer has access to certificate validation).
  • Life-time access to Career Hub our dedicated portal to support our students career aspirations.
  • Invitation to job fairs, webinars and career days for your faculty.
  • A diploma from the Open Learning College from our Open Pathway Accreditation programme (OPA.dip).
  • National Union of Student (NUS) TOTUM card
  • Free postage and packaging for UK mainland students.
Learning for Life Pack
  • Academic Reference
  • CV Refresh
  • Lifetime access to Career Hub
  • 25% off your Next Course

 


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Course Enrolment Fee - How much are the course fees?


  Course Enrolment Fees


We want to make sure that you get the best value for your money, which is why we have included the registration fee, certification fee, and full tutor support in the course price. Enrolling in the Marketing (Level 3) course would usually cost £581.25, but for a limited time, you can get a 20% discount and pay only £465.00 if you enrol online and pay in full.

If you prefer to spread the cost, you can choose our Easy Payment Plan. Simply pay a deposit of £116.25 when you enrol online and then make 4 equal payments of £116.25 per month.

The first payment is due about a month after you receive your course.

Payment Method Deposit Instalment Total
Pay in Full £465.00 N.A £465.00
Instalment Plan £116.25 £116.25 X 4 £581.25

Note: Instalment plans are not available to our international students.

 

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Enrol today and pay nothing and then pay in full up to 30 days later or split the cost into 3 interest-free monthly instalments. At checkout choose Klarna as your payment option and get the 20% pay in full discount option and access to your course today.

Method of Study - How will I learn?


Study Method


Paper Based Version

The course comes to you as a paper-based pack delivered by courier.

You will be given guidance through the Study Guide on the nuts and bolts of studying and submitting assignments.

Online Version

Our online course is an educational programme delivered over the internet, using our proprietary technology V.O.I.C.E. thus allowing students to access learning materials, lectures, and assignments through a digital platform. This type of learning enables participants to study remotely, typically at their own pace and time, using various digital tools like videos, presentations, discussion forums, and interactive modules.

The courses often offer flexibility in scheduling, allowing students to balance their studies with other commitments. Students can interact with instructors and peers through online communication channels like Zoom for Education and the Metaverse, and submit assignments electronically.


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Remote Learning - What is remote learning and is it right for me?


  Remote Learning Explained


Metaverse Learning

In this era of technological advancement, the way we learn has also evolved. Open Learning College introduces learning in the Metaverse, a concept that brings the learning experience right to your digital doorstep. With this innovative approach, you can create your avatar and visit your virtual campus and explore your chosen course from the comfort of your home, the coffee shop down the street, or even while relaxing at the park. Through cutting-edge platforms like V.O.I.C.E, we deliver course materials, tutor guidance, and engaging content online. This means you have the freedom to choose when and where you learn, all while staying connected with tutors and fellow learners.

Unleash the Power of ZOOM

Open Learning College offers dynamic learning through Zoom. With Zoom, you can join live interactive sessions, virtual classrooms, and connect with your instructors. Zoom provides the bridge to real-time discussions, making learning engaging and responsive. No need to be physically present; you can actively participate from anywhere with an internet connection. Zoom transforms your digital device into a window to knowledge, ensuring that learning is an accessible, collaborative, and exciting journey.

Learner Management System (LMS)

Our comprehensive Learner Management System empowers your learning experience. Designed for ease and accessibility, the LMS lets you access course materials and associated resources. With the LMS, you are in control of how you manage your learning journey. You can organize your study plan, access resources, and stay on top of your course. The LMS is the key to personalised learning, ensuring that you navigate your educational path with confidence and independence.

V.O.I.C.E.

Open Learning College’s approach empowers you to embrace remote learning like never before. Through our industry leading, innovative platform V.O.I.C.E we incorporate the  Metaverse, Zoom for Education, and our incredible Learner Management System (LMS), you have the tools to create a learning experience tailored to your needs. The digital era has redefined education, making it more flexible, accessible, and engaging. With us, you can embark on your learning journey with the power of technology at your fingertips, whenever and wherever you want.


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FAQ's - Our most frequently asked questions


  Got A Question?


How does distance learning work?

To ensure studying is flexible and convenient, most of our courses are divided into modules. You work through each module at your own pace and time. Once completed, submit the test, quiz, or assignment for marking. The support period is dependent on the type of course you choose; our minimum support period is one year.

When can I start the course?

The answer is simple, when YOU want; you can start the course at any time we do not have any set enrolment dates. Most of our courses don’t requireany previous experience or qualifications. All you need is a desire and motivation to succeed. You can even start right now – call and speak to one of our Course Advisors.

How long does the course take?

This is dependent upon your choice of course and how fast you want to learn. A full breakdown of the course is available in the course brochure or online. We do provide estimated number of study hours; ask our course advisors for details.

Do the courses have tutorial support?

Yes, you will be allocated a tutor who specialises in your chosen subject and will guide you through the course, mark your assignments and generally help you with any problems you may have.

If I fail an assignment can I retake it?

Yes, your tutor will ask you to resubmit your assignment and give you support as to where you could improve.

How do I get help with my course work?

You can get help by submitting a question to your tutor via the online portal and by submitting your assignments for marking. You must send your assignments one at a time so the tutor can mark one and give you feedback.

Will I get a qualification at the end?

Our courses provide you with a dual certification upon successful completion of the course. You will receive an Open Pathway Accreditation (OPA.dip) from our college. The second qualification will be awarded by the Ofqual awarding body for the course.

Will I have to sit an examination?

Most of our courses do not require you to sit examinations, only continual assessments. Where there are examinations required, you will receive all the information you need to make your own exam arrangements. Please note exam fees are not included in your course fee, unless otherwise stated.

Do I have to buy any other materials?

Our comprehensive course materials are designed to be self-contained with all the relevant information you require to complete the course and gain the relevant certification. However, some of our students undertake additional reading via relevant textbooks/study guides and/or the Internet to add value to their studies.

I’m not sure of what course I should take, Can you help?

Yes we can, it is important that you pursue a course which you will enjoy. Although we cannot make this decision for you, we employ a team of dedicated Professional Course Advisors, who will guide you towards making the right choice. Whether you want specific information, or just a chat about what’s available, contact us now.

Why choose Open Learning College?

The breadth and depth of our portfolio of courses means that we will have a course to interest you. We are committed to your success and offer advice and support through every step of the process. We have a dedicated team of Professional Course Advisors that can give you access to career and study advice,whilst offering you excellent value and quality courses.

Please contact us if you have not found the answer you are looking for.

Connect with Us

Xperience™ - Student Hub



Xperience™ our student hub is a comprehensive online platform designed to enhance the learning experience and support students throughout their educational journey

We understand that studying from home can be an entirely new experience for you, and it’s okay to feel a little intimidated because it’s not the typical “classroom environment.” However, we want to assure you that you’re not alone, and we’re here to help you every step of the way. To ease your concerns, we’ve created a welcoming online student community where you can interact with your tutor and fellow students who share your interests.

As a student of Open Learning College, you’ll have exclusive access to our online student portal, Xperience™, which offers a wealth of resources to enhance your learning experience. You can connect with other students, explore our extensive resource library, and manage your account efficiently. Our comprehensive support system is committed to ensuring that you have the best possible learning experience throughout your journey.

You will be able to use Xperience™ to:

  • Full access to the Metaverse and our student community.
  • Access the student forum which allows you to share ideas and chat with other students.
  • Access free online games, for when you need a break from studying.
  • View the study guide with plenty of useful hints and tips on how to get the most out of your course.
  • View your tutor’s feedback on your marked assignments.
  • View optional reading lists for your course (where available).
  • Access free courses such as: Improving Learning Skills, Job Interview Skills, The Effective Learner, Goal Setting and Time Management, Ten Tips to Complete a Good Test Paper and others.

 


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Career Hub - Visit our online career portal CLAZMA.COM


  Career Hub


Register as a student and gain lifetime access to our comprehensive career hub, an all-in-one platform brimming with career and industry leading resources. Unleash your potential, impress employers, master essential business skills, and pave the way for your dream career.

At Open Learning College, we understand that achieving your desired career or role requires more than just a certification. That’s why our comprehensive Career Hub offers you unlimited lifetime access to a wealth of courses, PDF’s and tools, meticulously curated to empower your professional advancement. Developed and continually updated by industry leaders and career experts, the Career Hub provides you with trustworthy advice and resources on various career aspects, ensuring you have instant access to the guidance you need to succeed.

  • CV Builder: Craft a compelling CV customised to meet the specific needs and expectations of employers and recruiters.
  • Job Search Engine: Explore a vast collection of global job openings gathered from various job boards, companies, and agencies all in one place.
  • Career Planner: Map out and manage your career to-do list
  • Mock Interview Training Platform: Enhance your interview skills by practicing with a realistic mock interview and revising common interview questions.
  • Cover Letter Wizard: Effortlessly customise your cover letter for every job application
  • First Impression Generator: Enhance your networking skills and leave a lasting first impression

 

Enrol today and unlock your full potential to pave the way to a successful career.


Visit us at the Career Hub

 

Get Social! - Join our socials for daily inspiration


  Get Social!


“Join our socials for daily inspiration, discounts, insightful content, and a community of like-minded learners.”
    https://twitter.com/OLC_Connect      
         

Scan the QR code with your phone camera and like and follow us or click on the QR code to open our social pages.


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Contact Us - I'm still not sure, can you help me?


Contact Us


Open Learning College
London Campus
124 City Road
London
EC1V 2NX

Tel: +44 (0) 844 357 7777
WhatsApp: +44 (0) 7521 454418
Email: [email protected]


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Hardware - Get a Tablet with your course preloaded

Get a tablet with your course pre-loaded

When you enrol with Open Learning College we can supply you with a Samsung Galaxy tablet (or equivalent) which is an excellent option for both work and play. Gone are the days when you need to rely on a desktop to get your work done. The best student tablets put power, portability and performance at the forefront of innovation and are sure to make student life a whole lot easier.

 

Is a tablet useful for students?

As a student, you are going to need a device that can work and play as hard as you do. Whether it’s note taking in lectures, researching, writing assignments or binge watching Netflix after a night out, a Samsung tablet has you covered.

A tablets offer the ideal balance between a smartphone and a traditional laptop. They are both highly portable; great when you are out and about  and powerful so you don’t need to worry about running out of battery mid way through a class.

Plus, the Samsung Galaxy Tab series is S Pen compatible giving you even more creative freedom. Whether it’s writing directly onto the screen so you can take notes or drawing and designing projects to share with others, the S Pen for Galaxy Tabs gives you the power to go beyond the norm of basic touch interaction. 

 

How can I use my tablet to study?

Bursting with awesome apps, a Samsung Galaxy Tab is the essential study companion. We’ve listed some of the ways your Galaxy Tab can help you study for assignments and ace your exams.

You can: 

1. Your tablet will come pre-loaded with your course links, that are easily accessible from your desktop.

2. Complete assignments using much loved productivity apps including Google Docs and Microsoft Office

3. Edit documents effortlessly with the awesome S Pen for Galaxy Tabs

4. Collaborate with your peers using video conferencing apps such as Zoom and Microsoft Teams

5. Access class recordings to keep up-to-date remotely

6. Access the Metaverse to visit Xperience™ our Student Hub or to join a lecture for your course. 

7. Juggle assignment deadlines with organiser apps such as myHomework

8. Take detailed lecture notes using Samsung Notes

9. Write, annotate and share group work using collaborative apps such as Google Docs

 

Can you use Zoom on a tablet?

Whether you’re working on a collaborative project or catching up with loved ones, you’ll be able to access Zoom on your Galaxy Tab. Zoom is available on the Google Play Store so you can stay connected wherever you go.

 

What are the best apps for studying?

With so many amazing apps available on Samsung tablets it can be hard to know where to begin when it comes to studying. Here are our top 5 free study apps to get you started (click on the app names to see more):

1. Samsung Notes: Write, draw and highlight in a variety of styles and colours during your lectures and meetings

2. Google Drive: Great for collaborative working whether it’s a word document, spreadsheet or formal presentation. Find your documents in Google Drive where they are saved to the free Google cloud service.

3. myHomework: A digital planner that enables you to track classes, assignments, exams and group projects so you’ll be sure never to forget a deadline

4. Microsoft Lens: Enables you to take pictures of whiteboards, blackboards, journals and other printed documents. The app will crop out everything around it and convert it into editable and shareable text.

5. RefMe: Getting to grips with source referencing in your essays can be a bit of a headache. RefMe makes the process of finding and citing sources quicker and easier. It also has thousands of educational resources which can be a great place to start your assignment research.

 

How to get your tablet?

At checkout when you enrol, you will be given the option to add your tablet and associated peripherals.  A full description of the tablet, model, size and technical specifications will be listed. 

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Technical Requirements


Minimum technical requirement for online courses


If your course is being delivered online, please ensure you meet the requirements below.

For Windows, the minimum requirements may include a Windows operating system (such as Windows 7, 8, or 10), a processor with a speed of at least 1.6 GHz, at least 2 GB of RAM, and a graphics card with at least 128 MB of memory.

For Mac, the minimum requirements may include an Apple operating system (such as OS X 10.11 or later), a processor with a speed of at least 1.6 GHz, at least 2 GB of RAM, and a graphics card with at least 128 MB of memory.


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Course Content

How to…. (a series of explainer videos)

Module 1 – Introduction to Marketing

Module 2 – Marketing Principles

Module 3 – Marketing Strategy

Module 4 – Marketing Communications

Module 5 – Global or International Marketing

Module 6 – Direct Marketing

Module 7 – Distribution in Marketing

Module 8 – Marketing and E-Commerce

Module 9 – Marketing for Managers

Module 10 – Marketing – The theory and the techniques

Course Resources

Student Ratings & Reviews

5.0/5Out of 5
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02 February, 2024
5.0
Embarking on the Marketing (Level 3) course at Open Learning College has been a transformative experience. The course starts strong with an Introduction to Marketing, providing a solid foundation. Modules on Marketing Principles and Strategy equip students with core skills and strategic development insights. Marketing Communications in Module 4 is a standout, emphasizing effective campaigns and stakeholder management. The global perspective in Module 5 broadens one's understanding, and the course seamlessly transitions to practical aspects with Direct Marketing and Distribution. E-Commerce and Marketing for Managers provide a contemporary touch, making this course relevant and valuable for anyone pursuing a career in marketing.
James Cooper

College Announcements

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